Kiss FM’s Kerry Martin Signs New Sh10 Million Deal, Appointed COO

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Media personality and seasoned MC Kerry Martin has signed a new lucrative deal with Value Added Talent (VAT) as he elevates his talent to the international stage.

Martin has also been appointed as the new Chief Operations Officer (COO) and Talent at VAT Sepetuka: Summer Bunnies Edition

VAT  is a dynamic agency specializing in talent management, media tours, and event coordination.

At the same time, they have also signed South Africa’s 2Wo Bunnies, the celebrated DJ duo renowned for their high-energy performances and global appeal.

Kerry Martin with the VAT team during the signing of his new deal

These acts highlight VAT’s commitment to working with exceptional talent and delivering world-class entertainment experiences.

The event will feature Kerry Martin as the MC and 2Wo Bunnies as the headline DJs. Additional acts will be revealed during the press conference.

Speaking to Mpasho Dennis Milimo after signing the deal Kerry expressed his gratitude towards VAT for banking on his impressive talent.

“I personally chose VAT and pegged my brand with them because their goals and Values align properly with mine.

“Some of the things one could dream of as a talent is being on the global stage and being given that representation to go international. I want to do MC tours worldwide but the journey has been quite difficult because you don’t know who to talk to before you get to the international stage,” Kerry Martin said.

Kerry Martin with Mpasho’s Dennis Milimo

The talented radio host added that VAT has several upcoming events, and creatives and fans should look out for that.

“We manage all aspects of talents. We are also a booking agent where we book different acts who want to perform in Kenya and different parts of the world.

VAT has signed several talents from South Africa and just to name a few; we have talents like 2Wo Bunnies;,  TitoM and Yuppe, Tango Supreme, Success SA, and Kmart among others. In Kenya we have, Melina Gold, Bonneke West, Aziza Hashim, MGM, and now I,” Martin said.

Kerry Martin with Njugush at the signing of his deal

“We are bringing back Sepetuka on a whole new level and on December 20th we are bringing  2Wo Bunnies from South Africa who are going to perform at Sari Expose Centre together with Kenyan creatives like Sir M, and Mista C, among others. This is just the start because other events have already been planned for the new year’s eve and 2025,”.

Value Added Talent (VAT), is a dynamic agency specializing in talent management, media tours, and event coordination.

VAT says that they are on a mission to provide comprehensive support for artists and professionals, as they elevate the entertainment industry through strategic partnerships and innovative event planning.


by DENNIS MILIMO

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